Why now? Recent research by data consultants Mabrian points to Oman as a destination where cultural experiences are still at the center, while nature and adventure have recently become the main source of enjoyment for travelers. And soon, a new tourist visa that will come into effect in 2026 will allow visitors to visit Oman and other Gulf countries with just one permit – bringing adventure closer than ever to those holding a foreign passport. But there is hope for adventure-loving Israelis, too, as Oman's name has often come up in the promotion of the Abraham Accords.
Traditions, nature and adventure
In Oman, travelers can discover Bedouin traditions in the desert, wander through red dunes, and try “dune bashing” or other adventure sports. Traditional tented camps offer desert nights with an authentic flavor, including Omani coffee tastings, camel-wool weaving, and activities with local Bedouin women.
This is a country where nature and culture live in perfect symbiosis. Sharqiya Sands, with its golden-red dunes stretching for thousands of kilometers, gives the feeling of a place forgotten by time. On desert nights, the clear air and soft sand create a peace that cannot be found in big cities. And even here, in the middle of the desert, you can glimpse the ancient life of the Bedouins – camel tours, making Omani coffee, weaving with camel wool and living according to the laws of tradition.
Nature lovers will find a rare experience of diverse wilderness in Oman: Ras Al Jinz Reserve, on its coast, is home to green sea turtles and the endangered Loggerhead Sea Turtle, and the adventure continues with birdwatching trails in the mountains, dolphin and whale spotting on boat trips, and even searching for the fragrant frankincense tree in the wild wadis. The mysterious mountains and winding wadis invite you to hikes unlike any other known route in the Middle East.
Oman is also a place where culture is alive and well. By visiting traditional tented camps, you can learn about the daily lives of Bedouin families, participate in activities such as desert craft making, sample local cuisine, and understand how nomadic life is lived in the modern era. All while maintaining a mutual respect and authenticity that few get to experience.
Women and LGBTQ+ travelers report that Oman is considered a safe and welcoming country, but still traditional. A little cultural awareness is important: covering arms and legs when visiting mosques, modest clothing in public areas, and following local etiquette rules – make the experience smooth and safe. Alcohol is available in large hotels and restaurants, but outside of that, local customs should be followed.
The magic of Oman is that it offers a real experience – not just landscapes, but also contact with the people and traditions. It is the Muslim country you hardly know, the wild pearl of the Arabian Peninsula, which manages to remain authentic, wild and intriguing even when all its neighbors are bustling with commercial and tourist development.
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